FLOVA · EN
Social media for floor layers in Belgium
Previous content, for reference
This page retains its original address. The social media examples below come from the previous version of Flova. Automatic publishing, subscriptions and stated results are not part of the current writing studio’s offer.
A good floor makes a great impression.
For businesses that install laminate, parquet, vinyl and tiles. Flova writes posts about your completed work, material choices and the difference a good underlay makes. Scheduled on Facebook, Instagram and Google Business.
Common questions in your sector
- Clients choose on Instagram but your profile is stagnant
- Sharing before-and-after work requires client approval
- Competition from DIY stores with a do-it-yourself image
- No time to document every floor
Examples from the previous social media version
Herringbone parquet in solid oak in a Ghent living room: three days of installation, 32 square metres, glued to a level screed.
Laminate or vinyl for a kitchen? Three differences that truly determine your choice, focusing on moisture resistance and sound.
Laying a floor on an old screed: when levelling is enough and when you need to break out first. Honest quote upfront.
Questions from the previous version
Which channel works best for a floor layer?
Instagram for visual work, Google Business for local visibility, Facebook for broader reach. Flova publishes the same post adapted per network.
What if I do not take photos on site?
One good photo of the finished result per job is enough. Flova turns that into a post with context. You type nothing.
How do I avoid posts that sound too commercial?
Flova writes about process and material, not 'buy now'. Tone during onboarding is set to professional explanation, not sales hunting.
Today: explain your service clearly
Flova now helps you rewrite an existing service page. You check the source, add context and edit the proposal yourself. Flova does not publish to your website or social media accounts.
From social communication to your service page
Name the specific service this page describes. Start with your customers’ questions without adding unconfirmed facts or promises.
Explain who the service is for, how an enquiry works and what information you need. Mention an area only if you actually work there.
Choose a concrete next step supported by your website: contact, a quote request or an appointment. Check that the button leads to the right destination.
The studio is now also available in English. You check all facts and publish the text yourself.