FLOVA · EN

Social media for pension advisers in Belgium

Previous content, for reference

This page retains its original address. The social media examples below come from the previous version of Flova. Automatic publishing, subscriptions and stated results are not part of the current writing studio’s offer.

Retirement is not a distant concern.

Many Belgians start planning their pension too late. Flova writes weekly posts that speak to self-employed workers, employees and business owners about their options: VAPZ, group insurance, pension savings. Clear, without product jargon, published on Facebook, LinkedIn and Google Business.

Common questions in your sector

  • Clients put off pension planning until it is too late
  • Explaining VAPZ and group insurance takes patience in a single post
  • No time for LinkedIn alongside client meetings and case management
  • Self-employed workers do not realise how much less they will receive than employees

Examples from the previous social media version

Self-employed at 40 with no pension savings yet: three steps you can take today without a large upfront investment.
What is the difference between a VAPZ and an individual pension promise? One line that changes your net pension significantly.
Group insurance for your company: when does it make sense, for whom, and how high should the contribution be? Rules of thumb in three points.

Questions from the previous version

How does a pension adviser write about retirement without overstating returns?

By using scenarios and rules of thumb rather than promising projections. The tone is informative and straightforward: what exists, what it costs, what it typically delivers. Flova keeps all content within those bounds.

Can Flova also write posts aimed at employers who want to set up group insurance?

Yes. Specify your target audience at onboarding. Flova alternates between private individuals, self-employed workers and employers according to your focus.

How does Flova handle changes in Belgian pension legislation?

You pass on the change and a source and Flova rewrites it into an accessible post. You approve the message before publication.

Today: explain your service clearly

Flova now helps you rewrite an existing service page. You check the source, add context and edit the proposal yourself. Flova does not publish to your website or social media accounts.

From social communication to your service page

Name the specific service this page describes. Start with your customers’ questions without adding unconfirmed facts or promises.

Explain who the service is for, how an enquiry works and what information you need. Mention an area only if you actually work there.

Choose a concrete next step supported by your website: contact, a quote request or an appointment. Check that the button leads to the right destination.

Improve your service page ↗

The studio is now also available in English. You check all facts and publish the text yourself.