FLOVA · EN
Social media for osteopaths in Belgium
Previous content, for reference
This page retains its original address. The social media examples below come from the previous version of Flova. Automatic publishing, subscriptions and stated results are not part of the current writing studio’s offer.
Complaints gone, diary full.
Treatment for neck and back complaints, headaches, sports injuries or infant consultations. Flova writes two to three posts a week for your practice in a calm, professional tone, and publishes them on Facebook, Instagram and Google.
Common questions in your sector
- Patients confuse osteopathy with physiotherapy or chiropractic
- Posts about back complaints quickly look like quackery online
- Infant consultations are an underrated part of your practice
- Building referral trust with GPs takes time and social media helps slowly
Examples from the previous social media version
Infant consultation for a tilted head or difficulty with breastfeeding: a calm forty-minute session, in consultation with your GP.
Headache that will not go away with painkillers? Sometimes the cause is in the neck. One consultation to rule it out.
What an osteopath does versus what a physiotherapist does: a short explanation in our latest post. We often work together.
Questions from the previous version
How do I explain the difference between osteopathy and physiotherapy?
Flova writes posts that show your approach without diminishing others. One post a month focuses specifically on how you work together.
Can I claim to treat complaints on social media?
Flova uses careful phrasing: 'approach for', 'follow-up of'. No cure promises, in line with professional deontology.
Does this work for my collaboration with GPs and physiotherapists?
Yes. We write posts about your specialisations that help referring colleagues place you correctly.
Today: explain your service clearly
Flova now helps you rewrite an existing service page. You check the source, add context and edit the proposal yourself. Flova does not publish to your website or social media accounts.
From social communication to your service page
Name the specific service this page describes. Start with your customers’ questions without adding unconfirmed facts or promises.
Explain who the service is for, how an enquiry works and what information you need. Mention an area only if you actually work there.
Choose a concrete next step supported by your website: contact, a quote request or an appointment. Check that the button leads to the right destination.
The studio is now also available in English. You check all facts and publish the text yourself.