FLOVA · EN
Social media for watchmakers in Belgium
Previous content, for reference
This page retains its original address. The social media examples below come from the previous version of Flova. Automatic publishing, subscriptions and stated results are not part of the current writing studio’s offer.
Every overhaul deserves a post. We write them.
Restoration work, servicing tips and the craftsmanship of the watchmaker's workshop for enthusiasts and new customers. Flova writes posts every week and schedules them when people are thinking about having their timepiece serviced, on Facebook, Instagram and Google.
Common questions in your sector
- The craft is invisible to anyone who does not already know you exist
- Customers hesitate about whether restoration is worthwhile and cannot find information online
- Beautiful before-and-after restorations are never shared
- Online watch brands take up search space with more resources
Examples from the previous social media version
Restoration of a 1962 Longines: new sapphire crystal, movement cleaning and regulation. Good as new after sixty years.
Did you know a mechanical timepiece needs servicing every three to five years? Bring your watch in for a free inspection.
New collection of vintage timepieces available: Omega, Tissot and Zenith from the 1970s. Viewable by appointment.
Questions from the previous version
How does Flova show the craft of watchmaking to a broad audience?
Through before-and-after images, close-up shots of the movement and short stories about the restoration process. Accessible for enthusiasts and non-specialists alike.
Does Flova work for watchmakers who also sell watches alongside repairs?
Yes. Sales and restoration are scheduled as separate content types.
Can we reach customers who have an old family timepiece?
Yes. Heirloom restoration is a specific content type that puts the emotional value front and centre.
Today: explain your service clearly
Flova now helps you rewrite an existing service page. You check the source, add context and edit the proposal yourself. Flova does not publish to your website or social media accounts.
From social communication to your service page
Name the specific service this page describes. Start with your customers’ questions without adding unconfirmed facts or promises.
Explain who the service is for, how an enquiry works and what information you need. Mention an area only if you actually work there.
Choose a concrete next step supported by your website: contact, a quote request or an appointment. Check that the button leads to the right destination.
The studio is now also available in English. You check all facts and publish the text yourself.