FLOVA · EN
Social media for air conditioning installers in Belgium
Previous content, for reference
This page retains its original address. The social media examples below come from the previous version of Flova. Automatic publishing, subscriptions and stated results are not part of the current writing studio’s offer.
Cool inside, warm connection outside.
For installers of air conditioning, multi-split and air-to-air heat pumps for homeowners and SMEs. Flova writes posts about installations, maintenance and seasonal reminders, and schedules them on Facebook and Google Business.
Common questions in your sector
- Hot summers cause sudden demand spikes, no time for marketing
- Clients confuse air conditioning with heat pumps
- Maintenance gets forgotten, communication falters
- Competition from large installation companies with advertising budgets
Examples from the previous social media version
Multi-split air conditioning installed in a row house in Hasselt: one outdoor unit, three indoor units in the living room and two bedrooms. A day and a half of work.
Three reasons to have your air conditioning serviced in spring rather than during a heatwave: faster appointment, better parts availability, and a cool home when you actually need it.
The difference between an air conditioner and an air-to-air heat pump, in four sentences. Not the same device, not the same grant.
Questions from the previous version
When is the best time to post as an air conditioning business?
Spring and autumn, not during the heatwave. Clients plan maintenance and installations best outside peak periods. Flova schedules the rhythm accordingly.
How do I avoid forgetting to post during busy periods?
Flova schedules posts in advance. You approve a batch once a month, the system publishes at the right moments. No work during the peak.
Is Google Business included?
Yes. The same post is adapted for Google Posts, where clients find you when searching for 'air conditioning [city]'.
Today: explain your service clearly
Flova now helps you rewrite an existing service page. You check the source, add context and edit the proposal yourself. Flova does not publish to your website or social media accounts.
From social communication to your service page
Name the specific service this page describes. Start with your customers’ questions without adding unconfirmed facts or promises.
Explain who the service is for, how an enquiry works and what information you need. Mention an area only if you actually work there.
Choose a concrete next step supported by your website: contact, a quote request or an appointment. Check that the button leads to the right destination.
The studio is now also available in English. You check all facts and publish the text yourself.